This article will help you learn about how Daasity replicates data from Hype Auditor, limitations to the data we can extract and where the data is stored in the Hype Auditor schema.
Key Topics
Click on the links below to take you to the section where you can learn more about this Integration
- Integration Overview
- Integration Availability
- API Endpoints
- Entity Relationship Diagram
- Hype Auditor Schema
- Related Resources
Integration Overview
Hype Auditor is an influencer marketing platform that allows businesses to analyze social media influencers, get statistics for any account and channel, and prepare quality and rapid marketing plans.
This document provides context on what kind of data is being gathered through this extractor, which endpoints that data is coming from, and how the extracted tables relate to each other.
Integration Availability
This integration is available for:
- Pro (V1 and V2)
NOTE: You are considered V2 if...
- Your account says Pro V2 in the Daasity App
Not sure? Reach out to Support@Daasity.com
API Endpoints
The Daasity Hype Auditor extractor is built based on this Hype Auditor API Documentation. The following endpoint is used by Daasity to replicate data from Hype Auditor:
Entity Relationship Diagram (ERD)
The embedded diagram houses the ERD for the Daasity Hype Auditor integration illustrating the different tables and keys to join across tables. Hover over the embedded diagram to reveal controls to zoom and scroll.
Hype Auditor Schema
The Daasity Hype Auditor extractor creates these tables using the endpoints and replication methods listed. The data is mapped from source API endpoint to the table based on the mapping logic outlined in each table.
- Influencers
- Influencer Followers
- Influencer Audience Countries
- Influencer Audience Demographics
- Influencer Audience Ethnicity
- Influencer Audience Interests
Influencers
- Endpoint: Auditor Report
- Update Method: UPSERT
- Table Name: hypeauditor.influencers
| JSON Element | Database Column |
| MD5(influencer::username) | influencer_id |
| influencer::username | username |
| influencer::full_name | full_name |
| influencer::is_private | private_flag |
| influencer::about | about |
| influencer::photo_url | photo_url |
| influencer::location | location |
| influencer::posts_count | total_posts |
| influencer::followers_count | total_followers |
| influencer::followings_count | total_following |
| influencer::avg_likes | average_likes |
| influencer::avg_comments | average_comments |
| influencer::aqs | aqs |
| influencer::aqs_name | aqs_title |
| influencer::aqs_description | aqs_description |
| influencer::likes_spread.value | likes_spread_value |
| influencer::likes_spread.avg | likes_spread_average |
| influencer::likes_spread.title | likes_spread_title |
| influencer::likes_comments_ratio.value | likes_comments_ratio_value |
| influencer::likes_comments_ratio.avg | likes_comments_ratio_average |
| influencer::likes_comments_ratio.title | likes_comments_ratio_title |
| influencer::audience_reachability.value | audience_reachability_value |
| influencer::audience_reachabilityavg | audience_reachability_average |
| influencer::audience_reachability.title | audience_reachability_title |
| influencer::audience_authenticity.value | audience_authenticity_value |
| influencer::audience_authenticity.avg | audience_authenticity_average |
| influencer::audience_authenticity.title | audience_authenticity_title |
| influencer::audience_type.real | audience_type_real_pct |
| influencer::audience_type.susp | audience_type_susp_pct |
| influencer::audience_type.infs | audience_type_infs_pct |
| influencer::audience_type.mass | audience_type_mass_pct |
| influencer::er.value | er_value |
| influencer::er.avg | er_average |
| influencer::er.title | er_title |
| influencer::global_rank | global_rank |
| influencer::advertising_data.avg_ad_er | average_ad_er |
| influencer::advertising_data.avg_er | average_er |
| influencer::post_frequency | post_frequency |
| Daasity: account_id | _account_id |
| Daasity: MD5(influencer::username) | __sync_key |
| Daasity: timestamp when loaded into DB | __synced_at |
Influencer Followers
- Endpoint: Auditor Report
- Update Method: UPSERT
- Table Name: hypeauditor.influencer_followers
| JSON Element | Database Column |
| MD5(influencer::username + follower::date) | influencer_follower_id |
| MD5(influencer::username) | influencer_id |
| follower::count | total_followers |
| follower::date | follower_date |
| Daasity: account_id | _account_id |
| Daasity: MD5(influencer::username + follower::date) | __sync_key |
| Daasity: timestamp when loaded into DB | __synced_at |
Influencer Audience Countries
- Endpoint: Auditor Report
- Update Method: UPSERT
- Table Name: hypeauditor.influencer_audience_countries
| JSON Element | Database Column |
| MD5(influencer::username + country::code) | influencer_audience_country_id |
| MD5(influencer::username) | influencer_id |
| country::name | country_name |
| country::code | country_code |
| country::value | audience_pct |
| Daasity: account_id | _account_id |
| Daasity: MD5(influencer::username + follower::date) | __sync_key |
| Daasity: timestamp when loaded into DB | __synced_at |
Influencer Audience Demographics
- Endpoint: Auditor Report
- Update Method: UPSERT
- Table Name: hypeauditor.influencer_audience_demographics
| JSON Element | Database Column |
| MD5(demography_by_age::gender + by_age_group::group) | influencer_audience_demographic_id |
| MD5(influencer::username) | influencer_id |
| demography_by_age::gender | gender |
| by_age_group::group | age_range |
| by_age_group::value | audience_pct |
| Daasity: account_id | _account_id |
| Daasity: MD5(influencer::username + demography_by_age::gender + by_age_group::group) | __sync_key |
| Daasity: timestamp when loaded into DB | __synced_at |
Influencer Audience Ethnicity
- Endpoint: Auditor Report
- Update Method: UPSERT
- Table Name: hypeauditor.influencer_audience_ethnicity
| JSON Element | Database Column |
| MD5(audience_ethnicity::name) | influencer_audience_ethnicity_id |
| MD5(influencer::username) | influencer_id |
| audience_ethnicity::name | ethnicity |
| audience_ethnicity::value | ethnicity_pct |
| Daasity: account_id | _account_id |
| Daasity: MD5(influencer::username + audience_ethnicity::name) | __sync_key |
| Daasity: timestamp when loaded into DB | __synced_at |
Influencer Audience Interests
- Endpoint: Auditor Report
- Update Method: UPSERT
- Table Name: hypeauditor.influencer_audience_interests
| JSON Element | Database Column |
| MD5(audience_interests[0]) | influencer_audience_interest_id |
| MD5(influencer::username) | influencer_id |
| audience_interests[0] | interest_name |
| audience_interests[1] | audience_pcnt |
| Daasity: account_id | _account_id |
| Daasity: MD5(influencer::username + audience_interests[0]) | __sync_key |
| Daasity: timestamp when loaded into DB | __synced_at |
Related Resources