Integration Specifications
This page will help you learn about how Daasity replicates data from Snapchat, limitations to the data we can extract and where the data is stored in the Snapchat schema.
Integration Overview
Snapchat is a microblogging and social networking service on which users post and interact with messages. Merchants can advertise on and use Snapchat to redirect and generate sales.
The Daasity Snapchat integration extracts data from the marketing endpoints needed to populate the UMS table.
Integration Availability
This integration is available for:
Enterprise
Growth
API Endpoints
The Daasity Snapchat extractor is built based on this Snapchat Marketing API documentation. The following endpoints are used by Daasity to replicate data from Snapchat:
Entity Relationship Diagram (ERD)
Click here to view the ERD for the Daasity Snapchat integration illustrating the different tables and keys to join across tables.
Snapchat Schema
The Daasity Snapchat extractor creates these tables using the endpoints and replication methods listed. The data is mapped from the source API endpoint to the table based on the mapping logic outlined in each table.
Organizations
Endpoint: Organizations
Update Method: UPSERT
Table Name: [
snapchat.organizations]
| JSON Element | Database Column |
|---|---|
id | organization_id |
name | organization_name |
type | type |
created_at | created_at |
updated_at | updated_at |
locality | locality |
administrative_district_level_1 | administrative_district_level_1 |
country | country |
postal_code | postal_code |
MD5(id) | __sync_key |
Ad Accounts
Endpoint: Ad Accounts
Update Method: UPSERT
Table Name: [
snapchat.ad_accounts]
| JSON Element | Database Column |
|---|---|
id | ad_account_id |
name | ad_account_name |
type | type |
status | status |
created_at | created_at |
updated_at | updated_at |
organization_id | organization_id |
currency | currency |
timezone | timezone |
advertiser_organization_id | advertiser_organization_id |
MD5(id + organization_id) | __sync_key |
Campaigns
Endpoint: Campaigns
Update Method: UPSERT
Table Name: [
snapchat.campaigns]
| JSON Element | Database Column |
|---|---|
id | campaign_id |
name | campaign_name |
status | status |
ad_account_id | ad_account_id |
created_at | created_at |
updated_at | updated_at |
start_time | start_time |
end_time | end_time |
daily_budget_micro | daily_budget_micro |
MD5(id + organization_id) | __sync_key |
Ad Squads
Endpoint: Ad Squads
Update Method: UPSERT
Table Name: [
snapchat.adsquads]
| JSON Element | Database Column |
|---|---|
id | adsquad_id |
name | adsquad_name |
type | type |
status | status |
campaign_id | campaign_id |
created_at | created_at |
updated_at | updated_at |
placement | placement |
billing_event | billing_event |
auto_bid | auto_bid |
target_bid | target_bid |
bid_strategy | bid_strategy |
daily_budget_micro | daily_budget_micro |
optimization_goal | optimization_goal |
MD5(id + organization_id) | __sync_key |
Ads
Endpoint: Ads
Update Method: UPSERT
Table Name: [
snapchat.ads]
| JSON Element | Database Column |
|---|---|
id | ad_id |
name | ad_name |
type | type |
status | status |
created_at | created_at |
updated_at | updated_at |
ad_squad_id | ad_squad_id |
creative_id | creative_id |
MD5(id + organization_id) | __sync_key |
Media
Endpoint: Media
Update Method: UPSERT
Table Name: [
snapchat.media]
| JSON Element | Database Column |
|---|---|
id | media_id |
name | media_name |
type | type |
status | status |
created_at | created_at |
updated_at | updated_at |
file_name | file_name |
ad_account_id | ad_account_id |
MD5(id + organization_id) | __sync_key |
Creatives
Endpoint: Creatives
Update Method: UPSERT
Table Name: [
snapchat.creatives]
| JSON Element | Database Column |
|---|---|
id | creative_id |
name | creative_name |
type | type |
packaging_status | packaging_status |
review_status | review_status |
created_at | created_at |
updated_at | updated_at |
shareable | shareable |
call_to_action | call_to_action |
top_snap_media_id | top_snap_media_id |
top_snap_crop_position | top_snap_crop_position |
longform_video_properties::video_media_id | longform_video_media_id |
app_install_properties::app_name | install_app_name |
app_install_properties::ios_app_id | install_ios_app_id |
app_install_properties::android_app_url | install_android_app_url |
app_install_properties::icon_media_id | install_app_icon_media_id |
web_view_properties::url | web_view_url |
ad_account_id | ad_account_id |
MD5(id + organization_id) | __sync_key |
Measurement
Endpoint: Measurement
Update Method: UPSERT
Table Name: [
snapchat.measurement]
| JSON Element | Database Column |
|---|---|
MD5(campaign_id + timeseries_stat::swipe_up_attribution_window + timeseries_stat::view_attribution_window + timeseries_stat::granularity + ad_time::start_time + timeseries_stat::id + organization_id) | measurement_id |
campaign_id | campaign_id |
timeseries_stat::swipe_up_attribution_window | swipe_up_attribution_window |
timeseries_stat::view_attribution_window | view_attribution_window |
timeseries_stat::granularity | granularity |
ad_time::start_time | start_time |
ad_time::end_time | end_time |
timeseries_stat::id | ad_id |
impressions | impressions |
swipes | swipes |
quartile_1 | quartile_1 |
quartile_2 | quartile_2 |
quartile_3 | quartile_3 |
view_completion | view_completion |
attachment_quartile_1 | attachment_quartile_1 |
attachment_quartile_2 | attachment_quartile_2 |
attachment_quartile_3 | attachment_quartile_3 |
attachment_view_completion | attachment_view_completion |
attachment_total_view_time_millis | attachment_total_view_time_millis |
spend | spend |
video_views | video_views |
shares | shares |
saves | saves |
story_opens | story_opens |
story_completes | story_completes |
attachment_video_views | attachment_video_views |
total_installs | total_installs |
conversion_purchases | conversion_purchases |
conversion_purchases_value | conversion_purchases_value |
conversion_save | conversion_save |
conversion_start_checkout | conversion_start_checkout |
conversion_add_cart | conversion_add_cart |
conversion_view_content | conversion_view_content |
conversion_add_billing | conversion_add_billing |
conversion_sign_ups | conversion_sign_ups |
conversion_searches | conversion_searches |
conversion_level_completes | conversion_level_completes |
conversion_app_opens | conversion_app_opens |
conversion_page_views | conversion_page_views |
MD5(campaign_id + timeseries_stat::swipe_up_attribution_window + timeseries_stat::view_attribution_window + timeseries_stat::granularity + ad_time::start_time + timeseries_stat::id + organization_id) | __sync_key |
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