View: ltv_time_series

Fields


LTV Time Series: ltv_time_series
Filters, Dimensions and Measures Category Description
LTV: Customer Ever Repurchased (Yes / No) dimension Flag that identifies if a customer ever repurchased
LTV: TOB dimension Number that indicates the Time on Books (number of 30 day buckets from the first purchase)
LTV: TOB End Date dimension Start Date of the TOB period
LTV: TOB Start Date dimension End Date of the TOB period
LTV: Count Cumulative Customer Repurchased measure Number of Customers that made at least their 2nd purchase in the TOB cumulatively
LTV: Count Customer Repurchased measure Number of Customers that made at least their 2nd purchase in the TOB
LTV: Count Customers measure Number of Customers in the cohort
LTV: Count Customers Ordering measure Number of Customers that placed an Order in the TOB
LTV: Count Orders measure Number of orders in the TOB
LTV: Count Units measure Number of items purchased in the TOB
LTV: Cumulative Gross Sales Per Customer measure Average Gross Sales / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Marketplace Gross Margin Per Customer measure Average Gross Margin / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Marketplace Gross Sales Per Customer measure Average Gross Sales / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Marketplace Net Contribution Per Customer measure Average Net Contribution / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Retail Gross Margin Per Customer measure Average Gross Margin / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Retail Gross Sales Per Customer measure Average Gross Sales / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Retail Net Contribution Per Customer measure Average Net Contribution / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative Total Net Contribution Per Customer measure Average Net Contribution / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative eCommerce Gross Margin Per Customer measure Average Gross Margin / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative eCommerce Gross Sales Per Customer measure Average Gross Sales / Customer for all integrations (MUST include TOB to do running total)
LTV: Cumulative eCommerce Net Contribution Per Customer measure Average Net Contribution / Customer for all integrations (MUST include TOB to do running total)
LTV: Gross Margin measure Total Gross Margin of orders: Net Sales less sku cost
LTV: Gross Sales measure total gross sales of orders
LTV: Marketplace Gross Margin measure Total marketplace gross margin of orders: Net Sales less sku cost
LTV: Marketplace Gross Sales measure total marketplace gross sales of orders
LTV: Marketplace Net Contribution measure Total marketplace contribution margin of orders: Gross Margin less marketing cost
LTV: Net Contribution measure Total contribution margin of orders: Gross Margin less marketing cost
LTV: Retail Gross Margin measure Total retail gross margin of orders: Net Sales less sku cost
LTV: Retail Gross Sales measure total retail gross sales of orders
LTV: Retail Net Contribution measure Total retail contribution margin of orders: Gross Margin less marketing cost
LTV: Total Gross Margin Per Customer measure Average Gross Margin / Customer for all integrations (MUST include TOB to do running total)
LTV: eCommerce Gross Margin measure Total direct gross Margin of orders: Net Sales less sku cost
LTV: eCommerce Gross Sales measure total direct gross sales of orders
LTV: eCommerce Net Contribution measure Total direct contribution margin of orders: Gross Margin less marketing cost


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