This View is part of the Shopping Stage Explore. This view contains GA4 and Google Universal Analytics data.
This View is replacing the OLD GA Shopping Stage View as of 3/27/23.
This View is part of the Shopping Stage Explore, used to build the Site Funnels Dashboard.
DIMENSIONS
Channel Mapping
Channel
The channel value associated with the session. This is derived from your Google Analytics data and the rules defined in your Channel Mapping BSD.
Vendor
The vendor value associated with the session. This is derived from your Google Analytics data and the rules defined in your Channel Mapping BSD.
Integration
Data Source
The type of data source for the traffic. Possible values are Google Analytics or Amazon.
Data Source Version
More specific detail on the data source of the traffic. Possible values are Universal Analytics, GA4, or Amazon Sales & Traffic.
GA4 Property ID
The Property ID associated with the GA4 integration that is the source of this data. This can be helpful if you're trying to cross-reference data in Daasity with data in the Google Analytics user interface. Available for GA4 integrations only.
GA4 Stream ID
The Stream ID associated with the GA4 integration that is the source of this data. This can be helpful if you're trying to cross-reference data in Daasity with data in the Google Analytics user interface. Available for GA4 integrations only.
Integration Name
The integration name in the Daasity App for the source of this data.
Linked Store Name
For GA integrations, this is the integration name in the Daasity App for the store that the GA integration is linked to. For Amazon integrations, this is the country that the data is associated with.
Linked Store Type
The type of store that this data source is linked to. Possible values are Ecommerce or Amazon.
UA View ID
The View ID associated with the UA (Universal Analytics) integration that is the source of this data. This can be helpful if you're trying to cross-reference data in Daasity with data in the Google Analytics user interface.
Shopping Stage
The stage a customer is in, in their journey on your site. Possible attributes are All Visits, Product View, Add to Cart, Begin Checkout, Purchase.
Traffic Attribution
Campaign
The utm_campaign value associated with the session. Only available for Google Analytics.
Default Channel Grouping
The Default Channel Grouping value associated with the session, straight from Google Analytics without channel mapping applied. Only available for Google Analytics.
Medium
The utm_medium value associated with the session. Only available for Google Analytics.
Source
The utm_source value associated with the session. Only available for Google Analytics.
Source / Medium
The utm_source and utm_medium values associated with the session.
User
Country
The country code based on the user's IP address. Only available for Google Analytics.
Device Category
The type of device used to view your online store. Only available for Google Analytics.
New vs Returning
Indicates whether the session was the user's first or subsequent visit to your store. This is based on the Google Analytics cookie value. Only available for Google Analytics.
MEASURES
Sessions
Total visits to the store. This is representative of the Sessions metric for both Google Analytics and Amazon.