View: UMS Table(s): ums.criteo_spend

Source Database Table

ums.criteo_spend

Script that Populates Database Table

1550_UMS_BAS_criteo_spend.sql

Script Description and Logic

Pulls data directly from raw Criteo tables to roll spend, clicks, impressions, and vendor-attributed orders / revenue together by day, campaign, adset, and ad. Vendor-attributed data will be based on whatever attribution window the customer chooses through the Daasity UI.

Source Tables Used In Script

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SQL Flow

Calculated and Derived Fields

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