---
title: What does Missing from BSD mean?
description: When creating a report, you may notice some fields reading &quot;Missing from BSD.&quot; This message is letting you know that the Dimension being used looks for a value coming from your Brand Supplied Data, an
---

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# What does Missing from BSD mean?

When creating a report, you may notice some fields reading "Missing from BSD." This message is letting you know that the Dimension being used looks for a value coming from your [Brand Supplied Data](https://6652466.hs-sites.com/knowledge/getting-started#brand-supplied-data), and that the value cannot be found.

![What does Missing from BSD mean](https://support.daasity.com/hs-fs/hubfs/Knowledge%20Base/Exploring%20Your%20Data/Common%20Data%20Questions/What%20does%20Missing%20from%20BSD%20mean.png?width=688&name=What%20does%20Missing%20from%20BSD%20mean.png)

To fix this, you can run a query to find the source, medium and campaigns of the traffic and order that need to be mapped. 

Follow the instructions in [this article](https://6652466.hs-sites.com/knowledge/find-utm-and-channel-info-in-daasity), and then add on the following steps:

**Step 1:** Expand Channel Mapping as a dimension group

**Step 2:** Select Modified Last Click Channel to add to your data

**Step 3:** Filter on Modified Last Click Channel to Channel is equal to Missing from BSD

![What does Missing from BSD mean - Filter](https://support.daasity.com/hs-fs/hubfs/Knowledge%20Base/Exploring%20Your%20Data/Common%20Data%20Questions/What%20does%20Missing%20from%20BSD%20mean%20-%20Filter.png?width=257&name=What%20does%20Missing%20from%20BSD%20mean%20-%20Filter.png)

Then, you can go to the Brand Data tab of your Daasity account, select [Channel Mapping](https://6652466.hs-sites.com/knowledge/brand-supplied-data-channel-mapping) and update the Channel Mapping sheet based on the results you obtained in the previous steps.]

![What does Missing from BSD mean - Channel Mapping](https://support.daasity.com/hs-fs/hubfs/Knowledge%20Base/Exploring%20Your%20Data/Common%20Data%20Questions/What%20does%20Missing%20from%20BSD%20mean%20-%20Channel%20Mapping.png?width=619&name=What%20does%20Missing%20from%20BSD%20mean%20-%20Channel%20Mapping.png)

**NOTE:** In some cases, "Missing from GA" means Google is unable to track an order. A common occurrence is a user not accepting cookies in their browser.